Social Media Brand Ambassadors for Marketing
You probably heard of Social Media Brand Ambassadors, right?
But maybe you haven't considered using Social Media Brand Ambassadors for your business or nonprofit. You should.
Today we will show you how to leverage Social Media Brand Ambassadors for marketing your company / nonprofit.
Using Social Media Brand Ambassadors for Marketing
As we all know, social media marketing attempts to create a conversation and engage its audience with something more than just a product. It's the notion of a lifestyle, and what it means to support a cause or buy a product / service and then engage with the brand.
The public, having grown wary of traditional advertising, has become more difficult to convince. That's where the social media brand ambassador — the person who creates a sense of credibility, likability or interest — comes in. And while "real people" acting as the face of a huge brand is nothing new, the age of social media has made a compelling case for marketers to choose this route over traditional advertising.
Here is a successful social media brand ambassador campaign that have made a big impact on Walmart, as well as the marketing landscape. It serves to illustrate how in today's social media world, conversations with passionate people are an excellent and more successful way to sell a product.
Walmart's Moms - Moms in search of deals are some of Walmart's best customers, so it's fitting that moms have become social media ambassadors for the retail giant, and offer money-saving tips, budget advice, product reviews and insight on how to save money.
It's a simple concept: Moms shop at Walmart the most, so they probably have a few tricks up their sleeves. Walmart has created an online community made up of moms who share their thoughts on social media about parenting, healthy living, the environment and politics. It features 20 moms who specialize in different areas that interest their consumer demographics.
Walmart has created a group of social media brand ambassadors who are accessible to consumers, yet they aren't seen as spokespeople. It's important that the moms are viewed as regular people who are available to offer some helpful advice.
M&A Social Media Brand Ambassadors
"The most important element in any consumer interaction is a positive brand experience.”
This is our company motto. Our Social Media Brand Ambassadors will become the face of your Brand and everything they will do reflects your product, or service and ultimately your Brand.
We pay extra attention to:
Service / Product Training
We select the very best talent and thoroughly train ourSocial Media Brand Ambassadors to know their job, as well as your product or service, inside and out
To ensure our campaigns are always successful, we have back-up staff reporting every day in the case that a scheduled team member is unavailable. We require that all staff attend a mandatory training and sign off on our Promotions Policy and Guidelines. All Social Media Brand Ambassadors receive job-specific manuals and training for each campaign. We often institute campaign contests, to provide further incentive with cash prizes
Our management team will be there every step of the way to ensure your Social Media Brand Ambassadors program is a success. With superior logistics and extensive campaign activation experience, we guarantee you will be happy with our program management and Social Media Brand Ambassadors teams.
Social Media Brand Ambassadors Marketing Package
M&A is pleased to provide you with our Social Media Brand Ambassadors Marketing Package. The intent of the package is to deliver a Campaign designed to:
Achieve a strong Social Media presence and build a community of followers in your target countries.
Create brand awareness, increase the number of followers.
Reach your target market
Strengthen your position as a leader in the industry
Drive greater engagement, convert audience into strong brand advocates.
The Benefits of working with M&A
M&A is uniquely positioned to provide you with the results you need to help grow your audience and achieve your goals.
Increase Reach & Engagement – M&A has more than 2,000 Social Media Brand Ambassadors (reaching over 50 million targeted connections) that can be used to reach your target audience & market.
Stay open 24/7 – M&A can help you engage on different time zones, making it easier to reach out to your prospects or clients.
Seamless Service - With clear lines of communication, we offer a seamless service that cannot be matched.
Social Media Brand Ambassadors Marketing Package
Social Media Brand Ambassadors s to daily connect and engage with your target market
Social Media Brand Ambassadors will engage and increase your company followers
Social Media Brand Ambassadors Interact with Groups / Connections for increased visibility & growth.
Utilise M&A’s connections and groups for more aggressive growth
Should you be interested in Social Media Brand Ambassadors Marketing Package or have any questions in this regard, please feel free to contact us.
Great work for Great Causes
SAT-7 is a Christian Nonprofit satellite television station run by and for the people of the Middle East and North Africa. They reached out to us because Social Media engagement was low and followers were stagnant. They asked us to come up with a strategy that would engage their community and reach new followers.
The Goals of our Social Media strategy were:
The Strategy implementation is a great success, and a pleasure to “watch!”